Friday, October 16, 2009

Building business for you !


You can click this for a more legible version.

But the cartoon captions are STILL hard to read, so I'm adding bigger versions of each one -- scroll down to the bottom of this post and you can click them there for the big versions.

I occasionally post a comic-strip ad from the heyday of that kind of advertising. This one uses panel cartoons, but I thought I'd throw it in because it's an ad for ads, touting the benefits of signing on with Sylvania and letting their cartoon ads help you attract customers to your repair business.

Sylvania asks you to contact them in order to participate. It sounds like you made Sylvania your parts supplier and you'd get a big version of that round logo for your window. Passers-by see it and recognize it from Look or the Post and know that it's "the Sylvania sign of dependable service"! And of quality, name-brand, Made In U. S. A. parts.

It's from Radio & Television News for January, 1950:
These humorous ads, running in the cream of the nation's publications, help assure you a steady stream of new customers and greater profit.
The artist is Russell Patterson whose Jazz Age drawings became iconic and who kept going strong for decades.

Eye-catchers, they definitely are.

If you click each one below, it should come up at a readable size:




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3 comments:

Christy Duffy said...

Interesting! Because of your love of these old ads I have to wonder if you're watching Mad Men? There's way more drinking, smoking and sleeping around than actual ads but when the talk finally gets to the ads it's so intriguing.

Nostalgic for the Pleistocene said...

The number of people i know of all ages and persuasions, who are hooked on Mad Men is truly amazing. A facebook friend just posted : "gawd, it's like a slo-mo train wreck. with cool clothes." 8~)

I was kind of impressed with ep. one (just rented it) so i'm staying with it for awhile!

ronnie said...

It's worth watching, Ruth. Stick with it.

It's made all the more interesting for me by some comments my mother-in-law has made over the past couple of years... different situations, different comments... that made me (and my husband, who's astonished) realize that quite a lot of the outrageous behaviour depicted on the series was actually daily life for our parents in the 60s.

(Let's just say that while she never participated in any 'key parties', she was aware of the phenomenon.)